At 207 Laser, we believe in beauty that doesn’t come at the expense of the environment. Our medical spa is committed to reducing water waste, using eco-friendly skincare products, and minimizing our carbon footprint. By choosing us, you’re supporting a greener future.”
What we are currently doing :
1. Energy Efficiency
- Switched to LED Lighting where possible: LEDs use up to 75% less energy.
- Use Smart Thermostats: These can optimize heating and cooling, reducing energy waste.
- Unplug Unused Electronics: Use smart power strips to reduce phantom energy consumption.
- Opt for Energy-Efficient Appliances: We have invested in Energy Star-rated devices for our office equipment when possible.
2. Sustainable Office Supplies
- Go Paperless: To reduce paper waste, we shifted to digital records, online forms, and e-signatures.
- Use Recycled Paper: If printing is necessary, we have opted for recycled or sustainably sourced paper.
- Buy in Bulk: Reduces packaging waste and shipping emissions.
3. Green Cleaning & Skincare Products
- Use Non-Toxic Cleaners: 207 Laser uses eco-friendly, biodegradable cleaning solutions.
- Choose Sustainable Skincare Brands: Our medical-grade products are selected because they are cruelty-free and contain sustainable ingredients.
4. Reduce Plastic Waste
- Replace Single-Use Items: Swap plastic cups, utensils, and water bottles for reusable or compostable alternatives.
- Provide Water Stations: Encourage staff and clients to use refillable bottles.
- Eco-Friendly Packaging: If you sell skincare or other products, use minimal, biodegradable, or recyclable packaging.
5. Sustainable Office Design
- Indoor Plants: They improve air quality and create a calming atmosphere.
- Low-VOC Paint & Flooring: We have reduced harmful emissions by choosing non-toxic paints and sustainable flooring options.
6. Waste Management & Recycling
- Set Up Recycling Stations: Clearly label bins for paper, plastics, glass, and e-waste.
- Compost Organic Waste: If feasible, compost food scraps and biodegradable materials.
- Donate Unused Items: Instead of discarding old equipment or furniture, donate them to local charities.
WHAT NEEDS TO BE DONE :
- Partner w/ local co. plant tree / specific purchase of Tx goes to an organization that plants trees
- Find a compost company in Portland
- Single-use alternatives
We always seek ways to improve and welcome feedback and suggestions to help us be as green as possible and reduce our carbon footprint for a healthier and happier planet.
2. Promote on Social Media
Use social media to highlight your eco-friendly efforts and encourage engagement from followers.
What to Post:
- Behind-the-Scenes: Show upgrades like water-efficient faucets, reusable towels, or eco-friendly products.
- Eco-Tips for Clients: Share tips on how clients can practice sustainability at home (e.g., skincare routines with less water waste).
- Green Achievements: Post statistics on how much water you’ve saved.
- Staff & Customer Testimonials: Share how your team and clients feel about the changes.
- #SustainableBeauty & #EcoFriendlySpa Hashtags: Use relevant hashtags to reach a wider audience.
Example Post:
💧✨ Sustainability at 207 Laser! ✨💧
We’ve upgraded our spa with low-flow faucets and energy-efficient sterilization techniques, reducing our water usage by 30%! 🌍💙 Every small step counts toward a greener future. Thank you for choosing a spa that cares about the planet! 🌱 #SustainableSpa #EcoFriendlyBeauty
3. Leverage Local & Green Directories
List your medical spa on eco-friendly business directories and platforms where sustainability matters.
- Google My Business – Add sustainability-focused attributes like “Eco-friendly” or “Sustainable practices.”
- Green Business Directories – Consider directories like Green Spa Network, Sustainable Business Directory, and EcoDirectory.
4. Partner with Sustainable Brands & Influencers
- Use & Promote Eco-Friendly Skincare Brands – Partner with clean, green, and sustainable brands that align with your mission.
- Collaborate with Green Influencers – Work with eco-conscious beauty influencers who can showcase your spa’s sustainability efforts.
- Host a Green Beauty Event – Organize a community event or workshop on sustainable skincare featuring local eco-conscious businesses.
5. Offer Green Incentives & Programs
Encourage clients to engage with your sustainability efforts by rewarding them!
- Discounts for Reusable Items: Offer a discount for bringing reusable water bottles, cups, or bags.
- Loyalty Program for Eco-Friendly Choices: Reward clients who opt for digital receipts or participate in green initiatives.
- Referral Program for Sustainability Advocates: Give perks to clients who refer friends who care about eco-friendly beauty.
Example Promo:
🌍 Go Green, Get Rewarded! 🌍
Bring your reusable water bottle to your next appointment and get 10% off any skincare product! Together, we’re making beauty more sustainable. 💚✨
6. Work with the Community & Local Press
- Partner with Local Green Businesses – Cross-promote with organic cafes, sustainable fashion stores, or local farms.
- Feature in Eco-Friendly Publications – Pitch your spa’s sustainability initiatives to local newspapers, wellness magazines, and blogs.
- Support Environmental Causes – Donate a portion of sales to water conservation charities or plant trees for every appointment booked.
7. Create a Sustainability Badge or Certification
- “Eco-Friendly Certified Spa” – Design a logo or badge that clients will recognize.
- Transparency Matters – Share your certifications (e.g., Leaping Bunny for cruelty-free, Green Spa Network membership).
- Display It in Your Spa & Website – Include the badge in marketing materials, booking confirmations, and email signatures.
8. Use Email Marketing to Educate & Engage
- Monthly Green Newsletter – Send updates on your sustainability efforts.
- Highlight Sustainable Skincare Tips – Help clients make greener beauty choices.
- Exclusive Eco-Promotions – Offer early access to memorable eco-friendly product lines or events.
Example Email Subject Lines:
✅ “How We’re Saving Water & How You Can Too!”
🌱 “Eco-Friendly Beauty: What’s New at 207 Laser”
💚 “Green Rewards: Save $$ While Saving the Planet!”
9. Update Your Booking & Waiting Room Experience
- Use Digital Forms & Receipts – Eliminate paper waste by switching to online booking, waivers, and invoices.
- Provide Water-Saving Tips – Small signs in treatment rooms and restrooms can educate clients.
- Showcase Your Green Impact in the Waiting Area – Use a digital screen or poster to highlight your savings (e.g., “Last month, we saved 500 gallons of water!”)
10. Get Client Testimonials on Sustainability
Encourage satisfied clients to share their love for your eco-friendly approach through reviews and testimonials.
Example Review Prompt:
“Did you love our sustainable spa experience? Leave us a review and let others know how we’re making beauty greener together!”
Product Swaps:
Recycling Product Packaging: With TerraCycle Box
Maine farmed/owned/operated Honey sticks:
